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When Siemens gathered its own board-level financial services executives, along with those of the largest banks and financial services companies worldwide, at the Espace Secheron in Geneva for a special forum on the challenges and opportunities of the new economy, the theme was "One World." To present their message in the most dramatic and inspirational manner possible, they chose two very special presenters: the first magician in cyberspace (Marco Tempest) and the first man on the moon - Neil Armstrong.
Magician Marco Tempest
Techno-Illusionist
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